Mission

Over the past 10 years, internet companies have emerged rapidly. Nowadays, more and more things can be arranged online. Whether it concerns banking, tracking a parcel, online shopping, viewing photos and videos, social media, emailing, or checking the opening hours of the local supermarket on Sunday. As a result, the internet has become indispensable in today’s society.

Web hosting companies play a major role in making today’s internet possible. They ensure (just like IceHosting) that all applications, websites, and communication platforms remain online and available 24/7.

IceHosting ensures that your business stays online by deploying servers. These servers are located in different datacenters. Each datacenter includes all the facilities required to keep the servers running without interruption. These facilities include emergency power generators, redundant cooling systems, fire protection, and multiple fiber-optic connections for high-speed internet.

Servers consume electricity and also require cooling, which uses even more power. A datacenter with hundreds of servers consumes a significant amount of energy. Electricity is often still generated from fossil fuels, which means servers indirectly contribute to climate change. As an organization, we want to minimize our impact on the environment. That is why we purchase green energy. Green electricity is generated by solar panels, wind turbines, or hydroelectric generators.

In 2008, we started a cleanup operation for our server infrastructure. We replaced all power-hungry servers with more energy-efficient ones. In 2011, we took the next step by deploying so-called "low voltage" CPUs. This is a specially developed generation of Intel processors designed to use electricity as efficiently as possible without sacrificing performance. In 2019, we replaced all physical servers with virtual servers, reducing the number of physical machines required.

Regarding server cooling in the datacenter, we are developing a technique that allows the air conditioning systems to remain switched off more often. Air conditioning consumes relatively large amounts of electricity to remove heat from the servers, while sufficient cold air from outside can be brought in to cool the systems using much less power. In the Netherlands, the outdoor temperature remains below 20 degrees Celsius for approximately 80% of the year. When the outdoor temperature rises above 20 degrees, the air conditioning systems automatically switch on. In this way, we can save approximately 80% of the air conditioning energy costs throughout the year.

In the hosting industry, growth will only continue in the future. More and more companies will expand their applications to the internet. As a result, our role as a web hosting provider will not disappear anytime soon. On the contrary, it is likely to increase. We also want to continue thinking personally with our customers about their hosting needs in the future.

Some people strongly believe that mobile apps will eventually make traditional browsing obsolete. That may be true, but what many people forget is that mobile apps also require internet access to retrieve data feeds. And guess how those data feeds reach the phones? Exactly — through a hosting platform.

We believe that the demand for web hosting will continue to grow in the future. While the growth of traditional websites may not be as significant, the growth of mobile apps, online applications, and "big data" will certainly continue to increase.

Secondly, the "cloud" will become even more important. Companies are gradually transitioning towards "working in the cloud." With our cloud-based products, we are well positioned to support entrepreneurs in this transition.
We ourselves also continue to innovate within our own cloud environments and keep developing new technologies.

Finally, we want to continue delivering the same high quality in the future. This applies to both our hosting services and the support and communication that come with them.